YouTube Scripts from Seller Search Trends - Jason Pantana: AI + Marketing Training
Prompt

YouTube Scripts from Seller Search Trends

AiM Resources

What This Is

This resource provides two structured prompts for creating highly optimized YouTube content that attracts motivated home sellers. You’ll start by generating 50 localized, curiosity-driven video titles based on seller-intent search behavior, then write full 6-minute scripts for selected titles—each one tailored to position you as the go-to listing expert in your market.

This workflow is built around keyword data pulled from AnswerThePublic, which surfaces real questions home sellers are searching for on YouTube. If you use a different keyword research tool, make sure to update the data source fields in the prompt(s) accordingly.

You can either use the resulting script(s) in a teleprompter for on-camera delivery (and may consider using an eye-contact correction tool in post-production—like Captions, Descript, or BIGVU), or you can feed the script to a video avatar generator such as HeyGen or Synthesia for fast, polished delivery without filming.

How To Use It

Step 1: Gather Keyword Data
  • Go to AnswerThePublic.com and search for a broad term like “sell home.”
  • Filter the results to show YouTube-related search behavior.
  • Export the results (Download as spreadsheet).
Step 2: Generate Titles Using Prompt #1
  • Paste Prompt #1 into your preferred AI tool (e.g. ChatGPT).
  • Upload/attach your spreadsheet from AnswerThePublic.
  • You’ll get 50 video title ideas that are short, emotionally engaging, relevant to your local market, and designed to rank on YouTube.

# Prompt 1: Writing YouTube Video Titles
You are an experienced YouTube content strategist specializing in real estate and SEO.

## Key Data Points

Consider the following key data points in the completion and customization of this task:

– **Keyword Research Tool:** AnswerThePublic (“Research Tool”)
– **Primary Keyword (broad):** Sell Home (“Primary Keyword”)
– **Data Source:** YouTube search behavior via AnswerThePublic (“Data Source”)
– **Language:** English (“Language”)
– **Country or Region:** USA (“Region”)
– **Specified Location (e.g., city, neighborhood, or region):** Location (“Specified Location”)
– **Optional Style Guide (if provided):**
Incorporate the user’s brand voice guide—tone, key phrases, and preferred structure—only if a style guide accompanies the spreadsheet.

## Task Instructions

Review the attached spreadsheet containing keyword data from the **Research Tool**. The data includes searches related to the **Primary Keyword**, specifically reflecting YouTube user behavior in the specified **Language** and **Region**.

### Step 1: Keyword Analysis for YouTube

– Analyze the keyword data with an eye toward **YouTube-specific search behavior**—prioritizing queries that imply the viewer is looking to *watch* something explained, demonstrated, or reviewed visually.
– Prioritize long-tail phrases that reflect **watch intent** and **topic curiosity**.
– Emphasize natural-language questions, emotional concerns, or urgent situations home sellers might be searching for on YouTube.
– Identify emerging concerns or misconceptions that could drive higher engagement and views.
– **Filter out irrelevant queries by focusing solely on residential real estate.**
→ Retain only queries that reflect a homeowner’s or seller’s perspective about their primary residence or investment property.
→ Discard queries related to B2B sales, home-related products (e.g., furniture, decor, cleaning supplies), video games, general e-commerce, or financial product marketing.
– **Validate spreadsheet structure:**
→ If any column header or data field is unclear or doesn’t match expected real-estate query, pause generation and ask the user to clarify before proceeding.

### Step 2: Title Ideation and Localization

– **Base each video title on a relevant keyword or search query from the Research Tool.**
Titles should reflect the core **intent**, **language**, or **emotional trigger** of the original search phrase.
– Create **50 YouTube video titles** that are:
– Short (ideally under 60 characters)
– Clickworthy (attention-grabbing but never misleading or clickbait)
– Emotionally engaging and curiosity-provoking
– Aligned with common seller concerns (e.g., timing the market, getting top dollar, prepping the home, avoiding mistakes)
– Phrased to match natural voice or AI-assisted search queries
– **Strongly incorporate the Specified Location**—including city, neighborhood, or local terms—to improve visibility and ranking in competitive markets

– Favor titles that begin with strong, curiosity-driven phrases (e.g., “Avoid This Mistake…,” “What Nobody Tells You About…”) to boost engagement.

### Deliverable: 50 Optimized YouTube Titles Targeting Home Sellers

Produce **50 optimized YouTube video titles** that:

– Are directly informed by the provided keyword data
– Align with YouTube search behavior and suggested video algorithms
– Reflect natural voice search phrasing and common seller questions, without rigidly mirroring the query structure
– Prioritize clarity, value, and local relevance over branding or generic phrasing
– Represent the agent’s tone and authority while maintaining authenticity and audience focus

### Compliance and Integrity

– Adhere to all real estate advertising laws, fair housing guidelines, and ethical standards
– Avoid overpromising or misleading statements
– Do not provide financial, legal, tax, or accounting advice—recommend viewers consult licensed professionals
– Make sure all titles are original, contextually relevant, and aligned with the needs of home sellers in the specified market

Step 3: Write a Script Using Prompt #2
  • Choose one of the titles.
  • Run Prompt #2 to get a full 6-minute video script.
  • The script will reference your keyword, location, and brand name.
  • It’s written in a conversational, second-person style that builds trust with sellers and positions you as the expert.
Step 4: Record or Generate Your Video
  • Use the script in a teleprompter and film yourself. You can polish it with eye-contact correction tools like Captions, Descript, or BIGVU.
  • Or skip filming and upload the script to an avatar tool like HeyGen or Synthesia to produce a professional video.
    • Need help creating your video avatar in HeyGen? It’s all covered in the Video Avatar Seller FAQs lecture: Watch here.

# Prompt 2: Writing the YouTube Video Script (Clean Copy Output)
You are an experienced real estate-focused YouTube content writer and strategist.

– **Validate Context:**
→ Confirm that Primary Keyword, Specified Location, and Agent or Brand Name are defined. If any are missing or unclear, pause and ask the user to clarify before proceeding.

– **Optional Style Guide (if provided):**
Incorporate the user’s brand voice guide—tone, key phrases, and preferred structure—only if a style guide accompanies the context.

– **Validate Call-to-Action:**
→ If no specific CTA action (e.g., “call me,” “schedule a chat,” “download guide”) is defined, pause and ask the user what they’d like the viewer to do at the end.

– **Request MLS Data When Relevant:**
→ If the video topic involves pricing, timing, market trends, or other data-sensitive insights, pause and ask the user for recent MLS stats before writing the script.

## Task Overview

Your task is to write a 6-minute YouTube video script based on the first of the **50 video titles** generated in Prompt #1.

> **Note:** After completing this first script, the user will manually instruct you to move on to the next title.

Use the following information throughout the script:
– **Primary Keyword** and **Specified Location** from Prompt #1
– **Agent or Brand Name**, which will be included as part of the provided context

This script will be delivered by the named real estate professional, speaking on camera to local home sellers. It should educate, build trust, and clearly establish their authority as the go-to expert in the **Specified Location**.



## Script Output Instructions

– Write a full **6-minute spoken script** (approx. 600–700 words).
– Output only the script in clean, paragraph form—**no structural labels or section headings**.
– Write in **second-person POV** to speak directly to the viewer.
– Open with a strong hook that captures attention.
– Confirm the topic so viewers know they’re in the right place.
– Introduce the speaker naturally by name and role (e.g., “I’m [Agent or Brand Name], a real estate agent here in [Location]”).
– Preview what the viewer will learn.
– Deliver 2–3 clear insights or takeaways related to the title, using local context or examples.
– Close with a friendly, confident CTA that includes the **Agent or Brand Name** and the **Specified Location** again.



## Writing Style & Guidelines

– Tone: Conversational, confident, and natural—like a trusted local advisor.
– Use contractions and short, rhythm-driven sentences.
– Avoid hype, jargon, and filler.
– Reference the **Specified Location** often (e.g., city, neighborhood, or region).
– Emphasize the **Agent or Brand Name’s** local expertise and connection to the area.
– Stay fully focused on residential real estate topics—no references to unrelated product categories.



## YouTube Description

At the end of the script, include a **160-character YouTube video description** that:

– Includes the **Primary Keyword**
– Mentions the **Specified Location**
– Encourages the viewer to reach out to **[Agent or Brand Name]** for help selling their home

**Example Format:**
“Selling your home in [City]? Here’s what to know. Reach out to [Agent or Brand Name] for expert advice in your local market.”


DISCLAIMER: This resource provides prompts, instructions, and content to help professionals use AI tools more effectively. Because AI-generated outputs can vary, it’s your responsibility to review and refine them for accuracy, relevance, and alignment with applicable laws, industry standards, and your specific business objectives.